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SEO Content Specialist

VYUG™️
Onsite / IndiaFull timeMid level (2–4 years)
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About the role

Company Description:

VYUG is a leading tech company with expertise in integrated solutions across Virtual Reality (VR),

Augmented Reality (AR), Extended Reality (XR), and Artificial Intelligence (AI). Vyug offers end-to-end

services for developing immersive environments, advanced AI-driven applications, and cross-reality

systems that enhance human-computer interaction. VYUG's expertise includes real-time 3D simulations, AI-powered analytics, and interactive interfaces, providing businesses with scalable, future-ready solutions tailored to user needs. VYUG is dedicated to pushing the boundaries of technology to deliver unparalleled digital experiences.

Job Title: SEO Content Specialist

Key Responsibilities:

  • Conduct keyword research to guide content strategy and identify growth opportunities.
  • Write, edit, and optimize content for websites, blogs, product pages, and other digital platforms.
  • Collaborate with SEO and marketing teams to create and implement effective content strategies.
  • Monitor content performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, or similar.
  • Ensure all content aligns with SEO best practices, brand guidelines, and user intent.
  • Conduct content audits and make data-driven recommendations for improvement or expansion.
  • Track and report on KPIs such as organic traffic, keyword rankings, bounce rates, and conversions.
  • Stay up-to-date with SEO and content marketing trends and algorithm updates.

Required Skills and Qualifications:

  • Bachelor’s degree in Marketing, Communications, English, or related field.
  • 2+ years of experience in content writing and SEO optimization.
  • Strong understanding of search engine algorithms, keyword research, and on-page SEO.
  • Experience with SEO tools like SEMrush, Ahrefs, Moz, Screaming Frog, etc.
  • Excellent writing, editing, and proofreading skills with a keen eye for detail.
  • Familiarity with content management systems (e.g., WordPress, HubSpot).
  • Ability to manage multiple projects and meet tight deadlines.

Preferred Qualifications:

  • Experience in technical SEO or link-building strategies.
  • Basic knowledge of HTML/CSS and web publishing.
  • Experience with A/B testing or conversion rate optimization (CRO).
  • Knowledge of schema markup and structured data.

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