Strategic Growth Manager

Employment Type:

Full time

Shift:Description:

Purpose

The Strategic Growth Professional is responsible for strategic growth, access & physician relationships focused on increasing utilization, retaining & growing volume for selected service lines / programs in alignment with Trinity Health (TH) & Regional Health Ministry (RHM) strategic plans.

Note: “patients” refers to patients, clients, residents, participants, customers, members

Essential Functions

Our Trinity Health Culture:

Knows, understands, incorporates & demonstrates our Trinity Health Mission, Values, Vision, Actions & Promise in behaviors, practices & decisions.

Work Focus:

Conduct strategic outreach to targeted providers with the goal of increasing utilization of Trinity Health services. Research, collect, analyze & synthesize information / data to support growth initiatives, projects, strategies & leadership decision making.  Identify opportunities & collaborate with operations, Medical Group & other key stakeholders to address barriers to access & growth. Build & deploy alignment strategies. Serve as the voice of the customer (VOC) for internal stakeholders, build relationships & foster collaborative work environments.

• Healthcare Market Intelligence: Understand market dynamics (e.g., demographics, payer strategies & referral patterns) related to Trinity Health entities & market competitors. Interpret & use data to identify growth opportunities & barriers at the system, RHM, service line & programmatic levels.

• Physician / Provider Relationship Management: Deploy consultative engagement strategies & build trust-based, solutions-oriented relationships with employed & independent physicians, relevant providers & office staff. Understand the drivers of physician behavior (e.g., referral management & site of care selection) & how to influence & position Trinity Health / associated facilities to enhance alignment & facilitate growth through removing barriers & developing strategies to optimize opportunities. Navigate complex relationships & care delivery systems. Act as an advocate & voice of the physician as customer.

• Business Development Acumen: Identify & pursue service line, programmatic, ambulatory & geographic growth opportunities. In collaboration with finance, operations & other key stakeholders, assess feasibility & develop business cases to support decision-making.

• Customer Service Orientation: Embrace both physicians & relevant internal stakeholders as customers. Commit to deliver timely, responsive & high-quality service. Operate as problem solver & reliably follow through on commitments & communication.

Process Focus:

As part of the Strategy, Growth & Development Team, assess opportunities for business growth. Utilize multiple system applications to perform analysis, create reports & develop materials.  Incorporate knowledge of Trinity Health policies, practices & processes to ensure quality, confidentiality & safety are prioritized.

• Data-Driven Decision Making: Utilize external & internal data sources to support growth strategies & targeted outreach. Consume, analyze & communicate data insights from data sources (e.g., Together Care, financial reports & claims data). Translate data into strategies & tactics. Evaluate performance of initiatives using Key Performance Indicators (KPIs) including, but not limited to, volume growth, referral capture & market share.

• Cross-Functional Collaboration: Work across relevant departments (e.g., operations, marketing, finance & the medical group) to align strategy & execution. Work within defined organization structures to prioritize & advance strategic growth & access initiatives. Navigate internal policies while maintaining momentum.

• Communication & Influence: Convey strategy to executive, clinical & operational stakeholders.  Tailor messaging for diverse audiences & influence without formal authority.

• Change Management & Deployment: Lead / support change management efforts to support strategic growth & access initiatives. Understand provider & staff adoption challenges & collaborate with relevant stakeholders to develop strategies to proactively & creatively overcome those challenges. Implement, track & iterate on initiatives in an intentional manner to drive results.

• Values-Based Leadership & Stewardship: Demonstrate ethical decision-making & commitment to equity in growth initiatives. Demonstrate stewardship of community & company resources.

Maintains a Working Knowledge

of applicable federal, state & local laws / regulations, Trinity Health Integrity & Compliance Program & Code of Conduct, as well as other policies, procedures & guidelines in order to ensure adherence in a manner that reflects honest, ethical & professional behavior & safe work practices.

Functional Role ( not inclusive of titles or advancement career progression)

Purpose:

Strategic Growth Teams exist to protect & grow volume for selected service lines & programs that are aligned with the Trinity Health strategic plan.  They build & maintain purposeful relationships with providers & relevant staff to promote Trinity Health services, address growth opportunities & facilitate barrier-free access.

Work Focus

: Guided by Strategy, Growth & Development processes & policies.  Maintain focused area of expertise for program & / or provide engagements or knowledge within niche areas of assignment / program. Act as a resource for others & may serve in intermittent expanded roles. Use tools & reports to support service line & programmatic growth through data gathering, tracking (e.g., Provider Relationship Management (PRM)) & presentation. Responsible for reporting, analysis, meeting coordination, material / data preparation & communications.

(OP III) Senior: Strategic level of focus & accountability for relationship-building, referral growth & collaborating with operations / service line leaders to design programs that address access, quality & service opportunities / gaps.  Use market trends to shape physician engagement & program development strategies / tactics.  Engage physicians in feedback loops, is integral to ongoing program development & refinement of care pathways to enhance access & facilitate service line & programmatic growth.  Synthesizes data to shape service enhancements & access improvements.  Propose access refinements to enhance provider / member access based upon insights from provider engagements / market intelligence.  Collaborate with service line & operations leaders to build a referral-ready infrastructure.  Influence service line decisions through field intelligence & provider partnership opportunities.  Lead program implementation & physician onboarding.  Advocate for a positive physician, member & colleague experience facilitating growth & access.

Minimum Qualifications

Bachelor’s degree from an accredited school in business, healthcare administration or related field. Five (5) years of healthcare sales experience. Valid driver’s license where required by assignment. Ability to travel within the area of assignment (estimated 75% regionally / locally).

Additional Qualifications (nice to have)

Clinical experience. Master’s Business Administration (MBA) or Healthcare Administration (MHA) degree from an accredited school.

Physical & Mental Requirements & Working

Conditions (General Summary)

Direct Healthcare Services / Indirect Healthcare / Support Services:

• Exposure to conditions which may be considered unpleasant to sight, touch, sound & / or smell. Occasional

• Exposure to fumes, odors, dusts, mists & gases, biohazards / hazards (mechanical, electrical, burns, chemicals, radiation, sharp objects, etc.).      Occasional

• Exposure to or subject to noise, infectious waste, diseases & conditions.     Occasional

• Exposure to interruptions, shifting priorities & stressful situations.      Frequent

• Ability to follow tasks through to completion, understand & relate to complex ideas / concepts, remember multiple tasks & regimens over long periods of time & work on concurrent tasks / projects.     Frequent

• Ability to read small print, hear sounds & voice / speech patterns, give / receive instructions & other verbal communications (in-person & / or over the phone / computer / device / equipment assigned) with some background noise.     Frequent

• Perform manual dexterity activities & / or grasping / handling.     Occasional

• Ability to climb, kneel, crouch & / or operate foot controls.     Occasional

• Use a computer / other technology.     Frequent

• Sit with the ability to vary / adjust physical position or activity.     Frequent

• Maintain a safe working environment & use available personal protective equipment (PPE).     Continuous

• Comply with applicable Code of Conduct, policies, procedures & guidelines.     Continuous

• Ability to provide assistance in the event of an emergency. Occasional

Direct Healthcare Services:

• Perform activities that require standing / walking with the ability to vary / adjust physical position or activity.     Occasional
• Lift a maximum of 30 pounds unassisted.   Occasional
• Use upper & lower extremities, engage in bending / stooping / reaching & pushing / pulling.   Occasional
• Work indoors (subject to travel requirements) under temperature-controlled & well-lit conditions. Occasional
• Encounter worksites (e.g., patient homes) or travel to worksites that may have variable internal & external environmental conditions.     Occasional
• Perform work that involves physical efforts (e.g., transporting, moving, positioning & / or ambulating patients).    Occasional

Indirect Healthcare / Support Services:

• Perform activities that require standing / walking with the ability to vary / adjust physical position or activity.     Frequent

• Lift a maximum of 30 pounds unassisted.     Occasional

• Experience of long periods of walking / standing / stooping / bending / pulling & / or pushing.   Occasional

• Encounter a clinical / patient facing / hands on interactive work environment.     Occasional

• Work indoors (subject to travel requirements) under temperature-controlled & well-lit conditions.     Continuous

• Work outdoors with variable external environmental conditions.      Occasional

Average Workday Activity: Occasional - O (1% - 33%), Frequent - F (34% - 66%), Continuous - C (67% - 100%)

Pay Range based on experience and Location. $44.40-$66.60

Date Created/ Last Updated

2025 0730

The above statements provide a representative description of the nature & level of work being performed by persons assigned to positions within this job description. This is not an exhaustive list of essential functions, conditions & duties; other job-related tasks may be required. Additional detail may be provided by policies, procedures, guidelines, protocols, standards & other communications. Requests for reasonable accommodation will be considered in compliance with federal, state & local law.

Our Commitment

Rooted in our Mission and Core Values, we honor the dignity of every person and recognize the unique perspectives, experiences, and talents each colleague brings. By finding common ground and embracing our differences, we grow stronger together and deliver more compassionate, person-centered care. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other status protected by federal, state, or local law.